{"id":4494,"date":"2026-05-04T16:51:18","date_gmt":"2026-05-04T13:51:18","guid":{"rendered":"https:\/\/wiseppc.com\/?p=4494"},"modified":"2026-05-04T16:51:18","modified_gmt":"2026-05-04T13:51:18","slug":"amazon-conferences-in-berlin","status":"publish","type":"post","link":"https:\/\/cms.wiseppc.com\/fr\/amazon-conferences\/amazon-conferences-in-berlin\/","title":{"rendered":"Principales conf\u00e9rences sur Amazon \u00e0 Berlin"},"content":{"rendered":"<p>Berlin est discr\u00e8tement devenu l'un des points de rencontre r\u00e9guliers pour les vendeurs Amazon en Allemagne. La ville n'est pas remplie d'expositions g\u00e9antes tous les mois, et c'est en fait une partie de son attrait. Les \u00e9v\u00e9nements organis\u00e9s ici ont tendance \u00e0 \u00eatre plus petits, plus cibl\u00e9s et moins ax\u00e9s sur le battage m\u00e9diatique. Les conversations portent en g\u00e9n\u00e9ral assez rapidement sur des sujets concrets : performances des annonces, contraintes logistiques, expansion dans l'UE, structure des comptes, goulets d'\u00e9tranglement op\u00e9rationnels.<\/p>\n<p>Vous trouverez ci-dessous une liste de conf\u00e9rences sur Amazon li\u00e9es \u00e0 Berlin. Certaines ont lieu directement dans la ville. D'autres sont des \u00e9v\u00e9nements nationaux ou en ligne auxquels les \u00e9quipes bas\u00e9es \u00e0 Berlin assistent g\u00e9n\u00e9ralement. Si vous g\u00e9rez Amazon.de ou plusieurs places de march\u00e9 dans l'UE, c'est dans ce genre de rencontres que les discussions ont tendance \u00e0 rester pratiques.<\/p>\n<p><img decoding=\"async\" class=\"alignnone  wp-image-4272\" src=\"https:\/\/wiseppc.com\/wp-content\/uploads\/2026\/04\/WisePPC.webp\" alt=\"\" width=\"145\" height=\"145\" srcset=\"https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2026\/04\/WisePPC.webp 225w, https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2026\/04\/WisePPC-150x150.webp 150w, https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2026\/04\/WisePPC-12x12.webp 12w\" sizes=\"(max-width: 145px) 100vw, 145px\" \/><\/p>\n<h2>Am\u00e9liorer les performances des publicit\u00e9s sur Amazon<\/h2>\n<p>La participation aux conf\u00e9rences d'Amazon \u00e0 Berlin peut susciter de nouvelles id\u00e9es, mais la conversion de ces id\u00e9es en une campagne plus performante n\u00e9cessite une optimisation et une expertise.<\/p>\n<p><a href=\"https:\/\/wiseppc.com\/\" target=\"_blank\" rel=\"noopener\">WisePPC<\/a> aide les vendeurs d'Amazon \u00e0 am\u00e9liorer leurs r\u00e9sultats publicitaires gr\u00e2ce \u00e0 une gestion professionnelle du PPC et \u00e0 une optimisation bas\u00e9e sur les donn\u00e9es et adapt\u00e9e aux produits et aux places de march\u00e9.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-1657\" src=\"https:\/\/wiseppc.com\/wp-content\/uploads\/2025\/08\/image_Transform-Your-Amazon-Advertising-with-WisePPC-Advanced-Analytics_-See-What-Amazon-Wont-Show-You.png\" alt=\"\" width=\"1600\" height=\"608\" srcset=\"https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2025\/08\/image_Transform-Your-Amazon-Advertising-with-WisePPC-Advanced-Analytics_-See-What-Amazon-Wont-Show-You.png 1600w, https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2025\/08\/image_Transform-Your-Amazon-Advertising-with-WisePPC-Advanced-Analytics_-See-What-Amazon-Wont-Show-You-300x114.png 300w, https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2025\/08\/image_Transform-Your-Amazon-Advertising-with-WisePPC-Advanced-Analytics_-See-What-Amazon-Wont-Show-You-1024x389.png 1024w, https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2025\/08\/image_Transform-Your-Amazon-Advertising-with-WisePPC-Advanced-Analytics_-See-What-Amazon-Wont-Show-You-768x292.png 768w, https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2025\/08\/image_Transform-Your-Amazon-Advertising-with-WisePPC-Advanced-Analytics_-See-What-Amazon-Wont-Show-You-1536x584.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p><strong>Les services de WisePPC comprennent<\/strong><\/p>\n<ul>\n<li aria-level=\"1\">Mise en place et optimisation d'une campagne Amazon PPC<\/li>\n<li aria-level=\"1\">strat\u00e9gie de mots-cl\u00e9s et affinement du ciblage<\/li>\n<li aria-level=\"1\">la gestion des offres et l'optimisation du budget<\/li>\n<li aria-level=\"1\">suivi des performances et rapports<\/li>\n<\/ul>\n<p>Si vous souhaitez b\u00e9n\u00e9ficier de l'aide d'un expert pour transformer les informations de la conf\u00e9rence en meilleurs r\u00e9sultats publicitaires sur Amazon, <a href=\"https:\/\/wiseppc.com\/beta-access\" target=\"_blank\" rel=\"noopener\">essayez WisePPC<\/a> pour am\u00e9liorer votre strat\u00e9gie publicitaire.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-3943\" src=\"https:\/\/wiseppc.com\/wp-content\/uploads\/2026\/03\/Sellerbarcamp-Berlin.webp\" alt=\"\" width=\"225\" height=\"225\" srcset=\"https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2026\/03\/Sellerbarcamp-Berlin.webp 225w, https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2026\/03\/Sellerbarcamp-Berlin-150x150.webp 150w, https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2026\/03\/Sellerbarcamp-Berlin-12x12.webp 12w\" sizes=\"(max-width: 225px) 100vw, 225px\" \/><\/p>\n<h2>1. sellerbarcamp Berlin 2026<\/h2>\n<p>sellerbarcamp Berlin 2026 est pr\u00e9vu pour le 18 juin 2026 \u00e0 Office von Smarketer, Salzufer 8, 10587 Berlin. Il s'agit d'un barcamp, c'est-\u00e0-dire qu'il n'y a pas de conf\u00e9renciers fixes ni d'ordre du jour pr\u00e9\u00e9tabli.<\/p>\n<p>Les participants proposent des th\u00e8mes le matin, votent pour eux et \u00e9tablissent le programme ensemble. Les sessions peuvent prendre la forme de discussions ouvertes, d'ateliers tactiques ou de groupes de r\u00e9solution de probl\u00e8mes. L'accent est mis sur des sujets pratiques li\u00e9s au commerce \u00e9lectronique, y compris Amazon et les op\u00e9rations multicanaux. Toutes les sessions se d\u00e9roulent en allemand et l'atmosph\u00e8re est g\u00e9n\u00e9ralement informelle mais cibl\u00e9e.<\/p>\n<h3>Faits marquants :<\/h3>\n<ul>\n<li aria-level=\"1\">Date - 18 juin 2026<\/li>\n<li aria-level=\"1\">Lieu - Office von Smarketer, Salzufer 8, Berlin<\/li>\n<li aria-level=\"1\">Format barcamp d'une journ\u00e9e<\/li>\n<li aria-level=\"1\">Ordre du jour \u00e9tabli par les participants<\/li>\n<li aria-level=\"1\">Sessions en allemand<\/li>\n<\/ul>\n<h3>Services :<\/h3>\n<ul>\n<li aria-level=\"1\">Discussions sur le commerce \u00e9lectronique dirig\u00e9es par des pairs<\/li>\n<li aria-level=\"1\">Sessions th\u00e9matiques sur la vente sur Amazon<\/li>\n<li aria-level=\"1\">\u00c9change commercial multicanal<\/li>\n<li aria-level=\"1\">Mise en r\u00e9seau informelle tout au long de la journ\u00e9e<\/li>\n<li aria-level=\"1\">Tables rondes ax\u00e9es sur les vendeurs<\/li>\n<\/ul>\n<h3>Informations de contact :<\/h3>\n<ul>\n<li aria-level=\"1\">Site web : amzsummits.com<\/li>\n<li aria-level=\"1\">Adresse : Office von Smarketer, Salzufer 8, 10587 Berlin<\/li>\n<li aria-level=\"1\">Courriel : info@amzsummits.com<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-4496\" src=\"https:\/\/wiseppc.com\/wp-content\/uploads\/2026\/05\/Berlin-AWS-User-Group-Kiro-Bootcamp.webp\" alt=\"\" width=\"300\" height=\"168\" srcset=\"https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2026\/05\/Berlin-AWS-User-Group-Kiro-Bootcamp.webp 300w, https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2026\/05\/Berlin-AWS-User-Group-Kiro-Bootcamp-18x10.webp 18w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<h2>2. Berlin AWS User Group - Kiro Bootcamp<\/h2>\n<p>Le Berlin AWS User Group organise le Kiro Bootcamp le 5 mai 2026 de 12:00 \u00e0 17:00 \u00e0 WeWork, Stresemannstra\u00dfe 123, 10963 Berlin. Il s'agit d'un petit atelier pratique plut\u00f4t que d'une conf\u00e9rence formelle.<\/p>\n<p>L'accent est mis sur le travail pratique avec l'IDE Kiro et les outils de codage agentique. Les participants effectuent des exercices guid\u00e9s couvrant le d\u00e9veloppement, le d\u00e9ploiement et l'optimisation dans l'environnement Kiro. Cette formation s'adresse aux d\u00e9veloppeurs et aux professionnels de l'informatique en nuage qui souhaitent exp\u00e9rimenter le d\u00e9veloppement ax\u00e9 sur les sp\u00e9cifications et l'int\u00e9gration d'outils. Les places sont limit\u00e9es, une confirmation est requise et chacun doit apporter son propre ordinateur portable. La participation est gratuite.<\/p>\n<h3>Faits marquants :<\/h3>\n<ul>\n<li aria-level=\"1\">Date - 5 mai 2026<\/li>\n<li aria-level=\"1\">Heure - 12:00 \u00e0 17:00<\/li>\n<li aria-level=\"1\">Lieu - WeWork, Stresemannstra\u00dfe 123, Berlin<\/li>\n<li aria-level=\"1\">Atelier pratique<\/li>\n<li aria-level=\"1\">Places limit\u00e9es avec confirmation obligatoire<\/li>\n<li aria-level=\"1\">Participation libre<\/li>\n<\/ul>\n<h3>Services :<\/h3>\n<ul>\n<li aria-level=\"1\">Exercices pratiques Kiro IDE<\/li>\n<li aria-level=\"1\">Guide de codage agentique<\/li>\n<li aria-level=\"1\">Vue d'ensemble du d\u00e9veloppement pilot\u00e9 par les sp\u00e9cifications<\/li>\n<li aria-level=\"1\">Acc\u00e8s au compte Sandbox<\/li>\n<li aria-level=\"1\">Interaction directe avec les facilitateurs du syst\u00e8me d'alerte pr\u00e9coce<\/li>\n<\/ul>\n<h3>Informations de contact :<\/h3>\n<ul>\n<li aria-level=\"1\">Site web : aws-user-group.berlin<\/li>\n<li aria-level=\"1\">Adresse : Stresemannstra\u00dfe 123, Berlin, BE<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-4497\" src=\"https:\/\/wiseppc.com\/wp-content\/uploads\/2026\/05\/Berlin-AWS-User-Group-Amazon-Aurora-DSQL-Workshop.webp\" alt=\"\" width=\"300\" height=\"168\" srcset=\"https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2026\/05\/Berlin-AWS-User-Group-Amazon-Aurora-DSQL-Workshop.webp 300w, https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2026\/05\/Berlin-AWS-User-Group-Amazon-Aurora-DSQL-Workshop-18x10.webp 18w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<h2>3. Berlin AWS User Group - Atelier Amazon Aurora DSQL<\/h2>\n<p>Berlin AWS User Group - L'atelier Amazon Aurora DSQL aura lieu le 7 mai 2026 de 12:30 \u00e0 18:00 au bureau AWS BER21, Tamara-Danz-Str. 13, 10243 Berlin. L'atelier est organis\u00e9 par le groupe d'utilisateurs AWS de Berlin et se concentre sur l'architecture SQL distribu\u00e9e en utilisant Amazon Aurora DSQL.<\/p>\n<p>Le programme combine un expos\u00e9 d'expert sur la r\u00e9silience de l'infrastructure avec une session de laboratoire structur\u00e9e. Les participants construisent une application multir\u00e9gionale et explorent des sujets tels que les configurations actives-actives, la coh\u00e9rence transactionnelle et les mod\u00e8les de r\u00e9plication. L'atelier suit un format pratique avec des t\u00e2ches guid\u00e9es par des animateurs AWS.<\/p>\n<h3>Faits marquants :<\/h3>\n<ul>\n<li aria-level=\"1\">Date - 7 mai 2026<\/li>\n<li aria-level=\"1\">Heure - 12h30 \u00e0 18h00<\/li>\n<li aria-level=\"1\">Lieu - AWS Office BER21, Tamara-Danz-Str. 13, Berlin<\/li>\n<li aria-level=\"1\">Atelier pratique sur les bases de donn\u00e9es distribu\u00e9es<\/li>\n<li aria-level=\"1\">Session d'experts sur l'architecture des infrastructures<\/li>\n<li aria-level=\"1\">Participation gratuite avec confirmation<\/li>\n<\/ul>\n<h3>Services :<\/h3>\n<ul>\n<li aria-level=\"1\">Laboratoire pratique Aurora DSQL<\/li>\n<li aria-level=\"1\">Orientation de l'architecture multir\u00e9gionale<\/li>\n<li aria-level=\"1\">Discussion sur la r\u00e9silience des bases de donn\u00e9es<\/li>\n<li aria-level=\"1\">Acc\u00e8s au compte AWS de l'Environnement de travail<\/li>\n<li aria-level=\"1\">Questions et r\u00e9ponses techniques avec les animateurs<\/li>\n<\/ul>\n<h3>Informations de contact :<\/h3>\n<ul>\n<li aria-level=\"1\">Site web : aws-user-group.berlin<\/li>\n<li aria-level=\"1\">Adresse : Tamara-Danz-Str. 13, 10243, Berlin<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-4498\" src=\"https:\/\/wiseppc.com\/wp-content\/uploads\/2026\/05\/AWS-Community-Day-DACH-2026.webp\" alt=\"\" width=\"318\" height=\"159\" srcset=\"https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2026\/05\/AWS-Community-Day-DACH-2026.webp 318w, https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2026\/05\/AWS-Community-Day-DACH-2026-300x150.webp 300w, https:\/\/cms.wiseppc.com\/wp-content\/uploads\/2026\/05\/AWS-Community-Day-DACH-2026-18x9.webp 18w\" sizes=\"(max-width: 318px) 100vw, 318px\" \/><\/p>\n<h2>4. Journ\u00e9e de la communaut\u00e9 AWS DACH 2026<\/h2>\n<p>L'AWS Community Day DACH 2026 aura lieu le 15 septembre 2026 au Kosmos \u00e0 Berlin. Il est organis\u00e9 par F\u00f6rderverein AWS Community DACH e.V., qui soutient les groupes d'utilisateurs AWS \u00e0 travers l'Allemagne, l'Autriche et la Suisse.<\/p>\n<p>L'\u00e9v\u00e9nement est dirig\u00e9 par la communaut\u00e9 et se concentre sur l'\u00e9change entre pairs plut\u00f4t que sur la messagerie d'entreprise. L'ordre du jour comprend g\u00e9n\u00e9ralement des expos\u00e9s techniques, des sessions sur l'architecture cloud, des sujets sur le serverless et des discussions sur l'IA. Des ateliers et des sessions pratiques font partie de la structure. Les intervenants sont issus de la communaut\u00e9 AWS au sens large - membres de groupes d'utilisateurs, constructeurs ind\u00e9pendants et professionnels AWS.<\/p>\n<h3>Faits marquants :<\/h3>\n<ul>\n<li aria-level=\"1\">Date - 15 septembre 2026<\/li>\n<li aria-level=\"1\">Lieu - Kosmos, Berlin, Allemagne<\/li>\n<li aria-level=\"1\">Conf\u00e9rence sur le syst\u00e8me d'alerte pr\u00e9coce pilot\u00e9e par la communaut\u00e9 dans la r\u00e9gion DACH<\/li>\n<li aria-level=\"1\">Expos\u00e9s techniques et ateliers pratiques<\/li>\n<li aria-level=\"1\">Organis\u00e9 par l'association AWS Community DACH<\/li>\n<\/ul>\n<h3>Services :<\/h3>\n<ul>\n<li aria-level=\"1\">Sessions sur l'architecture en nuage<\/li>\n<li aria-level=\"1\">Discussions sur les technologies sans serveur et l'IA<\/li>\n<li aria-level=\"1\">Laboratoires et ateliers pratiques<\/li>\n<li aria-level=\"1\">Possibilit\u00e9s de mise en r\u00e9seau communautaire<\/li>\n<li aria-level=\"1\">Options de parrainage et de participation des partenaires<\/li>\n<\/ul>\n<h3>Informations de contact :<\/h3>\n<ul>\n<li aria-level=\"1\">Site web : www.aws-community-day.de<\/li>\n<li aria-level=\"1\">Adresse : Karl-Marx-Allee 131a, 10243 Berlin<\/li>\n<li aria-level=\"1\">LinkedIn : www.linkedin.com\/company\/aws-community-dach<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2>Conclusion<\/h2>\n<p>Berlin n'essaie pas de rivaliser avec les plus grandes expositions mondiales d'Amazon. Et honn\u00eatement, cela joue en sa faveur. Les \u00e9v\u00e9nements organis\u00e9s ici sont g\u00e9n\u00e9ralement plus petits, plus techniques et plus ax\u00e9s sur la conversation. Moins de performances sc\u00e9niques. Plus d'\u00e9changes directs.<\/p>\n<p>Pour les op\u00e9rateurs Amazon en Allemagne ou dans l'UE, la valeur d\u00e9pend de ce que vous recherchez. Si l'objectif est d'acqu\u00e9rir des connaissances approfondies en mati\u00e8re d'infrastructure, les \u00e9v\u00e9nements AWS ont du sens. Si la priorit\u00e9 est la discussion entre vendeurs et les tactiques de la place de march\u00e9, des formats comme sellerbarcamp sont plus adapt\u00e9s. La cl\u00e9 est simple : choisissez l'\u00e9v\u00e9nement qui correspond au probl\u00e8me que vous essayez de r\u00e9soudre.<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Berlin has quietly become one of the regular meeting points for Amazon sellers in Germany. It\u2019s not packed with giant expos every month, and that\u2019s actually part of the appeal. The events here tend to be smaller, more focused, and less about stage hype. Conversations usually move pretty quickly into real topics &#8211; ad performance, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":4495,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"featured":0,"footnotes":""},"categories":[16],"tags":[],"class_list":["post-4494","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon-conferences"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Top Amazon Conferences in Berlin 2026<\/title>\n<meta name=\"description\" content=\"A practical overview of Amazon conferences in Berlin, with key details for sellers, brands, and marketplace teams.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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